On 02.07.10, In marketing, social media, by Augie Ray
A minor tempest in the research industry teapot erupted today on Twitter and elsewhere. A SageCircle blog post entitled “Forrester tells analysts no more personal blogs with interesting implications for analyst relations” sparked a fair amount of dialog about Forrester and the rights and independence of analysts. Here are a few thoughts from the inside–by Augie Ray, Sr. Analyst of Social Computing at Forrester.
If you saw the headlines yesterday, you might be excused for thinking Twitter was in decline: “Twitter’s growth slows dramatically,” “Twitter popularity declines, growth slows down,” and “Is Twitter ‘Traffic’ Tanking?” But is the story the number of Twitterers or the habits of those Twitterers?
Tagged with: Augie Ray • Forrester • Josh Bernoff • Sean Corcoran • Social networking • Technographics
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