The Evolution Of SMS Marketing

The evolution of SMS Marketing
In 2005 a company named WHAMmobile form a SMS strategy to promote coupon cards.  Today they power professional sports, radio and more.  How did this evolution happen?  How did it happen in less than 5 years?  I believe there are 5 major components and reasons SMS messaging has been generating such [...]

 

Short Code | Mobile SMS Marketing – Help?

So, you want to get a short code. Here is the scoop on what to expect, you may not need your own.
What exactly is a short code anyway?
If you haven’t seen these 4, 5, and 6 digit numbers bouncing across your TV screen, heard them radiating from your speakers, or seen them plastered on billboards [...]