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Our “new” analyst in Europe

On 01.21.10, In Nate Elliott, by Christine Overby

[Posted by Christine Overby] I’m excited welcome Principal Analyst Nate Elliott back to our London offices. Although he’s from New York and spent the last year working in Vancouver, many of our European clients will already be familiar with Nate’s…

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Interview on Marketing Voices

On 01.19.10, In Marketing Measurement, Nate Elliott, Word-of-mouth marketing, marketing, social media, by Nate Elliott

[Posted by Nate Elliott. Follow me on twitter.] I was pleased to have the chance recently to speak with Jennifer Jones of the Marketing Voices podcast. We talked about reaching Gen X through social media marketing and word of mouth,…

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Call for participation: Using social media for financial services marketing

On 01.14.10, In Nate Elliott, marketing, social media, by Nate Elliott

[Posted by Nate Elliott. Follow me on twitter.] I’ve had the opportunity over the past year to work with a lot of banks and credit unions, insurance providers, and investment management firms. Marketers at financial services companies face a number…

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Guest Post: Tom Cummings on how marketers are using Twitter (and what they can do better)

On 12.11.09, In Groundswell, Guest posts, Nate Elliott, marketing, by Nate Elliott

As a Forrester analyst I get to work with a fantastic team of researchers – including Tom Cummings, who contributes some great work to our research on social media marketing and a wide range of other topics. Below, Tom discusses…

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Online Canadians Have Aggressively Embraced Social Technologies — And So Have Canadian Marketers

On 12.03.09, In Groundswell, Nate Elliott, by Nate Elliott

[Posted by Nate Elliott. Follow me on twitter.] I’ve spent the last year living and working in Vancouver, Canada — speaking with many Canadian interactive marketers and agencies, and collecting survey data on Canadian consumers — so I’m pleased to…

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